Burton's Festival
A theatrical illustration and visual identity project created for Lunaris Print, featuring character-driven artwork, a complete mini brand book, and merchandise-ready designs.
Client
Lunaris Print
Role
Visual Designer & Illustrator
Service
Illustration & Visual Identity Design
Duration
4 Weeks
OVERVIEW
Lunaris Print Co. commissioned a custom illustration series and visual identity package for a themed cultural event. The goal was to create expressive character illustrations inspired by theatrical masks and dramatic storytelling, which would be used across posters, stickers, and merchandising.
OVERVIEW
Lunaris Print Co. commissioned a custom illustration series and visual identity package for a themed cultural event. The goal was to create expressive character illustrations inspired by theatrical masks and dramatic storytelling, which would be used across posters, stickers, and merchandising.
OVERVIEW
Lunaris Print Co. commissioned a custom illustration series and visual identity package for a themed cultural event. The goal was to create expressive character illustrations inspired by theatrical masks and dramatic storytelling, which would be used across posters, stickers, and merchandising.
CONCEPT & GOALS
The direction focused on merging two worlds: the elegance and mystery of festival masks with a more stylized, cinematic art style. The client wanted the illustrations to feel iconic and instantly recognizable, forming the backbone of the event’s promotional identity.
CONCEPT & GOALS
The direction focused on merging two worlds: the elegance and mystery of festival masks with a more stylized, cinematic art style. The client wanted the illustrations to feel iconic and instantly recognizable, forming the backbone of the event’s promotional identity.
CONCEPT & GOALS
The direction focused on merging two worlds: the elegance and mystery of festival masks with a more stylized, cinematic art style. The client wanted the illustrations to feel iconic and instantly recognizable, forming the backbone of the event’s promotional identity.
PROCESS
The project began with research into mask silhouettes, character exaggeration, and geometric styling. I developed early sketches, refined linework, and built a consistent shading and texture system. Each character illustration was designed in a flat, geometric style supported by a shared colour palette and consistent structural rules, all defined clearly in the final brand book.
PROCESS
The project began with research into mask silhouettes, character exaggeration, and geometric styling. I developed early sketches, refined linework, and built a consistent shading and texture system. Each character illustration was designed in a flat, geometric style supported by a shared colour palette and consistent structural rules, all defined clearly in the final brand book.
PROCESS
The project began with research into mask silhouettes, character exaggeration, and geometric styling. I developed early sketches, refined linework, and built a consistent shading and texture system. Each character illustration was designed in a flat, geometric style supported by a shared colour palette and consistent structural rules, all defined clearly in the final brand book.
DELIVERABLES
• Poster artwork • Sticker series • Illustration set • Color variations • Mini brand book • Merchandise mockups
DELIVERABLES
• Poster artwork • Sticker series • Illustration set • Color variations • Mini brand book • Merchandise mockups
DELIVERABLES
• Poster artwork • Sticker series • Illustration set • Color variations • Mini brand book • Merchandise mockups
